Introduction
Team UMPHヤ, a Pokémon Unite squad, sought a logo featuring Mimikyu and their team name to reflect their competitive spirit. The design process was inspired by Mimikyu's various representations and existing sports and e-sports logos.
Above: Early sketches exploring Mimikyu's shapes and mixing of concepts with references from Caped comic heroes like Batman and Spawn as well as animals like octopus and jellyfishes
Above: Settled on these sketches as they were closer to what the team and I had in mind.
Design Process
Research led to sketches of Mimikyu, which were digitized and refined to strike a balance between its representation and the team name incorporation. Feedback from the team members influenced iterations emphasizing Mimikyu's features and optimizing aesthetics
Above: Digitisation from selected sketch and silhouette refinements
Above: Early color explorations
Final Design
The completed logo features Mimikyu enveloping the team name in an intimidating color scheme of greens and purples, capturing both its playful demeanor and the team's competitive edge.
Above: The final design with all the details and refinements as well as a text only version for really small sizes.